Boosting targeted services

How to achieve 25% volume growth in 3 years

A health system ‘follower’ sought to boost women's and children’s services, competing with award-winning competitors and academic health systems.  Bolstering a pediatric academic health system affiliation, service expansion, and unique women’s customer segment engagement tactics, the health system was able to achieve a $2M annual profitable performance and 25% volume growth over 3 years.